Sports Marketing

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  • March Mathness; Robotics Rocks And Grows

    Sports Marketing & PR Roundup
    admin
    30 Mar 2015 | 4:49 pm
    This past weekend as much of America was fixated on March Madness, a large crowd crammed its way into Bridgewater-Raritan High School in Bridgewater, New Jersey. There were painted faces and cheerleaders, cowbells and mascots, rival fans chanting at each other, ear splitting techno music, a roaring emcee, referees in the requisite striped shirts and lots and lots of tension filled competition.   It was not wrestling or hoops or even a dance competition. It was the Mid-Atlantic Robotics Championship, with over 30 high schools from the states of New Jersey, Pennsylvania and Delaware…
  • Like, Follow, Swipe Right: How the NBA is Connecting with Fans in the Modern Era

    Blogs with Balls
    HHR
    11 Mar 2015 | 9:16 am
    Like, Follow, Swipe Right: How the NBA is Connecting with Fans in the Modern Era More than any other league, the NBA – along with its teams and players – continues embrace non-traditional and emerging platforms to connect with fans. Our panelists will discuss how this has shaped the way the stakeholders interact with the public, the effect it has had on globalizing the Association, and how it relates to those covering the game. • Zach Harper, CBS Sports • Eddie Maisonet III, The Sports Fan Journal • Andrew Nicholson, Sacramento Kings • Lang Whitaker, NBA.com BWB makes its…
  • Standing Out In Digital Within Sports

    The Business of Sports
    russell@thebusinessofsports.com (Russell Scibetti)
    26 Mar 2015 | 2:10 pm
    Tweet Today’s post is courtesy of guest bloggers Lisa Bregman and Cristi Zuk from Wasserman Media Group (originally published by Lisa via LinkedIn). Digital and technology were once again at the forefront of many panel discussions during this year’s SXSW. The space has become so congested that often times it may feel extremely difficult to stand out. Wasserman Digital was in attendance this year and has some highlights and tips to help your team rise up from the clutter and become successful in digital. —— South by Southwest (SXSW), the annual music, film and interactive…
  • From Athlete to Entrepreneur: 7 Tips

    Sports Networker
    BJ Pivonka
    18 Mar 2015 | 7:47 am
    Starting a business is never an easy task. It takes a lot of intense planning, execution of your strategy and little bit of luck to create the kind of business that you can build your life around. We know that businesses fail at an exceedingly high mark, reported at anywhere from 50-90%. Due to this high failure rate, every aspiring entrepreneur should be seeking out whatever potential advantages they can find. Fortunately, I’ve found a few natural benefits of being a former athlete that can help you carry over your talents into the business world. The number of people we’ve seen…
  • Twitter 101: How Live-Tweet A Sporting Event

    Sports Networker
    Gina Miller
    16 Mar 2015 | 9:10 am
    When I look back over some of my very first tweets, I gag. I adopted Twitter in March 2009 during the heat of NBA regular season stretch run. As the Dallas Mavericks pre- and post-game show host for TXA21, part of the Dallas/Fort Worth TV networks, I covered the Mavericks like a wet blanket. I didn’t have a strong understanding of Twitter strengths at the time so I would tweet play-by-play. “Dirk 1-legged turn-around fadeaway.” “Parker drives the lane.” “Mavs up 12”. UGH. Thankfully, I quickly learned that’s not the best practice for sharing knowledge on this powerful…
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    Sports Networker

  • RosterBot Solves Your Rec League Management Issues

    Steve Richards
    31 Mar 2015 | 9:21 am
    When you think about it there are millions of people who each make sports great in their own way. Fans make up most of that population, but there are also players, trainers, reporters and announcers. Then there are the men and women who make up the foundation of our favorite franchises – coaches and management. These people work tirelessly to build the best franchise they possibly can, don’t get enough credit when they’re successful and get too much blame when they’re unsuccessful. While it’s certainly on a much smaller scale, coaching and managing a local rec team is just as…
  • From Athlete to Entrepreneur: 7 Tips

    BJ Pivonka
    18 Mar 2015 | 7:47 am
    Starting a business is never an easy task. It takes a lot of intense planning, execution of your strategy and little bit of luck to create the kind of business that you can build your life around. We know that businesses fail at an exceedingly high mark, reported at anywhere from 50-90%. Due to this high failure rate, every aspiring entrepreneur should be seeking out whatever potential advantages they can find. Fortunately, I’ve found a few natural benefits of being a former athlete that can help you carry over your talents into the business world. The number of people we’ve seen…
  • Twitter 101: How Live-Tweet A Sporting Event

    Gina Miller
    16 Mar 2015 | 9:10 am
    When I look back over some of my very first tweets, I gag. I adopted Twitter in March 2009 during the heat of NBA regular season stretch run. As the Dallas Mavericks pre- and post-game show host for TXA21, part of the Dallas/Fort Worth TV networks, I covered the Mavericks like a wet blanket. I didn’t have a strong understanding of Twitter strengths at the time so I would tweet play-by-play. “Dirk 1-legged turn-around fadeaway.” “Parker drives the lane.” “Mavs up 12”. UGH. Thankfully, I quickly learned that’s not the best practice for sharing knowledge on this powerful…
  • How To Make The Most Of A Sports Massage Course

    Calvin John McPhee
    3 Mar 2015 | 10:47 am
    Sports massage therapy shows magnificent potential as a lucrative career. It allows people the flexibility to work for a large organization or venture into business with his or her own clinic. It also provides people the chance to travel while working, with jet-setting clients or patients from different countries. All in all, working as a sports massage therapist has multiple rewards. But first you need to be willing to do the work. It all sounds financially appealing and rather glamorous – however, the degree of success you achieve with this career depends greatly on how you do with…
  • Discovering Your Career in Sports Medicine

    Jennifer Smith
    24 Feb 2015 | 9:00 am
    Sports medicine is a great career for people who love to work with athletes, improve their performance, help them recover from an injury and prevent future injuries. The career path is ripe with future opportunity as well. This skill set is in demand by everyone from professional athletes to high school and college students to aging adults who still like to be active. The jobs that immediately come to mind when discussing sports medicine are working directly with athletes as a doctor, trainer or therapist. Many professional teams hire a full staff to support the health and well being of their…
 
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    Uploads by Lewis Howes

  • My Thoughts on Birthdays (and My Birthday Request)

    16 Mar 2015 | 12:46 am
    My Thoughts on Birthdays (and My Birthday Request) https://fundraise.pencilsofpromise.org/fundraise?fcid=419491. From: Lewis Howes Views: 478 27 ratings Time: 03:40 More in People & Blogs
  • Danielle Laporte on Creative Entrepreneurship, Relationships and Overcoming Fear

    16 Mar 2015 | 12:22 am
    Danielle Laporte on Creative Entrepreneurship, Relationships and Overcoming Fear http://lewishowes.com/151 Danielle Laporte and Lewis Howes sit down to talk about entrepreneurship, relationships and overcoming your fears. From: Lewis Howes Views: 2949 37 ratings Time: 34:50 More in People & Blogs
  • Julianne Hough Salsa Danging with Lewis Howes

    8 Mar 2015 | 10:49 pm
    Julianne Hough Salsa Danging with Lewis Howes Julianne Hough is a champion on Dancing With The Stars and I ask her to join me in a improv salsa dancing. Make sure to watch the full interview to learn about the keys to her success at http://le... From: Lewis Howes Views: 7720 77 ratings Time: 03:28 More in People & Blogs
  • Julianne Hough and The Key to Her Success with Lewis Howes

    8 Mar 2015 | 10:37 pm
    Julianne Hough and The Key to Her Success with Lewis Howes Julianne Hough shares what inspires and motivates her and shares her key to success http://lewishowes.com/148. From: Lewis Howes Views: 12606 101 ratings Time: 55:57 More in People & Blogs
  • Bonus: Jack Canfield and Lewis Play Pool and Talk about Keys to Successful Relationships

    25 Feb 2015 | 8:43 am
    Bonus: Jack Canfield and Lewis Play Pool and Talk about Keys to Successful Relationships In this bonus video, Jack and I play a friendly game of pool in his home after our interview and he drops several more knowledge bombs about how to create successful relationships and how to... From: Lewis Howes Views: 2516 21 ratings Time: 14:30 More in People & Blogs
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    The Business of Sports

  • Sports Response to Indiana’s Religious Freedom Bill

    russell@thebusinessofsports.com (Russell Scibetti)
    29 Mar 2015 | 6:53 am
    Tweet With all of the recent controversy around the signing of the Religious Freedom Restoration Bill (SB 101) in Indiana and it’s potential impact on sports business in the state of Indiana, I’ve put together this simple post to track the major statement and responses from sports-related organizations. If you are aware of any that I have missed, please let me know in the comments and I will add them. Thank you. NCAA by President Mark Emmert “The NCAA national office and our members are deeply committed to providing an inclusive environment for all our events. We are…
  • Standing Out In Digital Within Sports

    russell@thebusinessofsports.com (Russell Scibetti)
    26 Mar 2015 | 2:10 pm
    Tweet Today’s post is courtesy of guest bloggers Lisa Bregman and Cristi Zuk from Wasserman Media Group (originally published by Lisa via LinkedIn). Digital and technology were once again at the forefront of many panel discussions during this year’s SXSW. The space has become so congested that often times it may feel extremely difficult to stand out. Wasserman Digital was in attendance this year and has some highlights and tips to help your team rise up from the clutter and become successful in digital. —— South by Southwest (SXSW), the annual music, film and interactive…
  • Dribble to Work Day

    russell@thebusinessofsports.com (Russell Scibetti)
    18 Mar 2015 | 6:59 am
    Tweet The NCAA, Tampa Bay Local Organizing Committee and the Tampa Bay Sports Commission organized the inaugural “Dribble to Work Day” earlier this week. The event was aimed at raising awareness of the 2015 NCAA Women’s Final Four which will be held April 5 and 7 at Amalie Arena. Slated for ‘Selection Monday’, “Dribble to Work Day” was an engaging way to support the Women’s Final Four and its importance to the community. “What better way to celebrate the start of the NCAA Women’s Basketball Tournament, than collectively dribbling to work on Selection Monday, March…
  • Record Setting Digital Traffic for NFL Free Agency Frenzy

    russell@thebusinessofsports.com (Russell Scibetti)
    12 Mar 2015 | 5:26 am
    Tweet Time to take a deep breath! If you are a fan of an NFL team it’s been a busy couple of days as the NFL kicked off it’s new league year which started on March 10th at 4pm. You may have been tuned into ESPN or NFL Network or maybe listening to SiriusXM NFL radio but I bet you were also watching social channels and checking websites to see what your team was doing. Well the results are in and you were not alone. In fact @InsideNFLMedia tweeted that the traffic for was the largest day for web traffic for an off-season, non-draft day for NFL digital properties. NFL.com was…
  • A Whole New Ball Game

    russell@thebusinessofsports.com (Russell Scibetti)
    10 Mar 2015 | 11:33 am
    Tweet I recently had the chance to contribute to the latest issue of W.P. Carey Magazine, a publication from the business school at Arizona State University (I received my MBA from there in 2008). The Spring 2015 issue of the magazine uses sports business and analytics as an overarching theme. Along with quotes used in the main article “A Whole New Ball Game” by Betsy Loeff, I also wrote a article for their Whiteboard section discussing the impact that small data tactics can have on any organization, in or out of sports. I’ve included an excerpt from the main feature…
 
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    Sports Marketing & PR Roundup

  • March Mathness; Robotics Rocks And Grows

    admin
    30 Mar 2015 | 4:49 pm
    This past weekend as much of America was fixated on March Madness, a large crowd crammed its way into Bridgewater-Raritan High School in Bridgewater, New Jersey. There were painted faces and cheerleaders, cowbells and mascots, rival fans chanting at each other, ear splitting techno music, a roaring emcee, referees in the requisite striped shirts and lots and lots of tension filled competition.   It was not wrestling or hoops or even a dance competition. It was the Mid-Atlantic Robotics Championship, with over 30 high schools from the states of New Jersey, Pennsylvania and Delaware…
  • Making “Majik” Behind The Scenes…

    admin
    29 Mar 2015 | 5:21 am
    If you are a fan in the New York area, let alone a fan of Fordham athletics, you may not “know” Chris Majkowski, but you certainly know of him. As the longtime PA announcer for many Fordham basketball and football games (he followed another famous New York voice, Mike “King Wally” Walczewski, now the longtime PA announcer for the Knicks at Madison Square Garden) and the on air producer for New York Mets radio as well as other events like NFL football, “Majick” is one of the backbones that which sports broadcasting is built on. Quiet, with a self-deprecating…
  • He’s The BOSS: Using Sports To Educate In High School

    admin
    27 Mar 2015 | 2:30 pm
    The question of how to motivate young people to be more engaged in education in the United States has been raised for decades. Standardized tests, core curriculum, better use of technology, life experience, micro-schools focused on trades, charter schools have all been bandied about, implemented and criticized in one way or another without any clear solution. However using a common interest as a basis for all programs is becoming more and more accepted. The arts, film, design, even sports business, have started to gain a foothold as a core theme for small pockets of students who may thrive in…
  • Wrestling Is Off The Mat And Back On Its Feet

    admin
    25 Mar 2015 | 9:38 am
    A little over two years ago, wrestling as a sport was in trouble. Removed from the Olympics and struggling for relevance, what was one of the world’s oldest sports was on its way to infamy. Fast forward to today, and it looks like the sport is continuing to get up off the mat, with its best opportunities ahead. This past weekend as March Madness played across a variety of channels, the NCAA Championships played out before a sellout crowd front and center on ESPN, a great opportunity to showcase the speed and style of America’s next champions before what was a surprisingly solid TV number.
  • More Needed: MLB Managers On Twitter

    admin
    22 Mar 2015 | 1:02 pm
    One of the biggest challenges and opportunities new MLB Commissioner Rob Manfred has talked about is how to keep millennials engaged and involved in the game of baseball. While it is no secret that the folks at MLB Advanced media continue to use the digital space to enhance the experience of all, there is still a gap in keeping young people interested in a game that can be long, sometimes not that action packed and for the new immigrant (especially the young one in an inner-city) hard to understand at times. One of the most obvious engagement points is through more access through social…
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    UO Business Blogs

  • Our Last Day in the Netherlands

    eproulx@uoregon.edu
    30 Mar 2015 | 9:26 am
      Today was a bittersweet day that had some of us excited to return home and sad to be leaving this fantastic country. It started with a lecture on investor relations from Kris Douma. He was very entertaining and easily kept everyone engaged. We discussed crises in the business world and how investors and managers deal with them. One of the main take-aways I learned from the session was cultural difference in the mindset of the Dutch and Americans. When making decisions, the Dutch tend to take more nonfinancial risks into consideration than Americans. The Dutch have a saying: “Just…
  • Day 4: Lecture on Regulatory Environment and Trip to KPMG

    Joyce
    30 Mar 2015 | 9:21 am
    Our day 4 started from a great lecture in the morning. The topic for today’s presentation was financial reporting supervision and enforcement in international accounting. Ferdy van Beest, who is from Authority of Financial Markets (AFM), presented the aim of AFM and the way in which they are trying to accomplish goals in the Netherlands. Ferdy is an energetic speaker who always encouraged students to ask him questions and made students get involved in this serious topic. He stated that the goal of AFM was to create a better market in the Netherlands. However, AFM was still confronted with…
  • Day 3: Randstad, Nike, and the Employee Store

    Gabrielle Sanders
    25 Mar 2015 | 1:39 pm
    Randstad: Sustainability  Hallo from Amsterdam day three! This morning the MAcc students visited Randstad, which is an HR services firm that provides jobs for about two million people annually. The topic for today’s presentation was on sustainability. Group Sustainability Officer Marlou Leenders on integrative reporting, sustainability reporting, and provided a case study for MAcc students to present on. Today, traditional financial reporting is not sufficient enough information for stakeholders. Stakeholders want information on risks, opportunities, environmental efforts, strategy,…
  • Financial Reporting and Tax Havens

    Steve Griswold
    24 Mar 2015 | 11:50 am
    The day started out with clear skies as we headed to breakfast. We discussed our doubts about the forecast for the day: 100 percent chance of rain. The forecast proved accurate before it was lunch time. We were told by our lecturer from Akzo Nobel that this rainy weather was quite common here, just as it is in Eugene. After breakfast we were seated in an adjacent room overlooking a calm pond overshadowed by old trees. Erika from Akzo Nobel met us at 9:00 a.m. to give insights on the complexity of financial reporting through different jurisdictions, accounting standards, and cultures. Some of…
  • Off To A Great Start

    nbarton
    23 Mar 2015 | 11:01 am
    Monday of the Netherlands trip marked the first official day of the program. The day was completely jam-packed with events, but it was still a good time. The day kicked off with Govert introducing us to some of the changes that the Netherlands is going through with regards to risk management. Next was Marcel who was a director of risk management at PwC in Amsterdam. He was a very energetic and passionate about the subject so it made the talk very interesting. I think he was so passionate about it due to the fact that risk management is somewhat of a new concept to the Dutch it seems, thus his…
 
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    Sports Business Radio blogs

  • Sports Business Radio Road Show Heads to Arizona State's W.P. Carey School of Business on April 10th

    Brian Berger
    12 Mar 2015 | 8:41 am
    The Sports Business Radio Road Show will head to Arizona State's W.P. Carey School of Business on April 10th. Sports Business Radio host Brian Berger will interview Arizona Diamondbacks President Derrick Hall (@DHallDbacks) in front of the sports business students, faculty and alumni on the Arizona State campus. Follow the conversation on Twitter by using the hashtag #SBRadioASU. Listen to Sports Business Radio the week of April 13th as the recorded broadcast from Arizona State with Derrick Hall on April 10th will be broadcast on the show that week. Thanks to Arizona State for hosting us and…
  • Sports Business Radio Twitter Feed Named to "Top 100 Must Follows" by Forbes

    Brian Berger
    17 Dec 2014 | 8:51 am
    Sports Business Radio's Twitter feed @SBRadio was named to Forbes' list of the "Top 100 Must Follows" in Sports Business. See the entire list here: http://www.forbes.com/sites/maurybrown/2014/12/08/the-top-100-must-follo... Sports Business Radio host Brian Berger's PR handle @BrianBergerPR was also named to the Forbes list.
  • Sports Business Radio Unveils Top 10 Sports Business stories of 2014

    Brian Berger
    17 Dec 2014 | 8:45 am
    Sports Business Radio unveiled our Top 10 sports business stories of 2014 on this week's show. Listen on iTunes, Stitcher, Tunein Radio or via our website here: http://www.sportsbusinessradio.com/audio/2014/12/sbr-17-december-2014. Weigh in with your thoughts on our Top 10 list on Twitter @SBRadio. Happy Holidays and Happy New Year!
  • Baron Davis Offers Insight, Stories and Candor at Sports Business Radio Road Show presented by Postano at UCLA

    Brian Berger
    9 Dec 2014 | 9:56 am
    Sports Business Radio took its Road Show, presented by Postano, to the UCLA campus last week for a conversation with former NBA All-Star turned successful businessman Baron Davis (@Baron_Davis). In a wide-ranging, hour and forty-five minute conversation that included questions from UCLA's Center for MEME's students in the studio audience, Davis discussed his current business interests (which includes a pilot loosely based on Davis' life that has been sold to Fox), his business in China, his signature beard, the sneaker business, favorite and least favorite NBA coaches and teammates and the…
  • Sports Businss Radio Road Show Heads to UCLA for chat with Baron Davis on December 4th

    Brian Berger
    31 Oct 2014 | 11:45 am
    We're excited to announce that the Sports Business Radio Road Show presented by @Postano is headed to the UCLA campus on December 4th. Sports Business Radio host Brian Berger will interview former UCLA and NBA star Baron Davis in front of an audience comprised of sports business students from UCLA's @CenterforMEMES. Davis is a savvy businessman and will discuss his business acumen as well as life following his very successful NBA career. The conversation with Davis at UCLA will be recorded and will air on an upcoming edition of Sports Business Radio. The Sports Business Radio Road Show…
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    Blogs with Balls

  • Your Pitch is Futile

    HHR
    25 Mar 2015 | 5:00 am
    Your Pitch is Futile PR flacks and the brands they represent have a unique relationship with bloggers and online-influencers. Whereas once PR agencies were an entry point to bloggers looking to make advertising and sponsorship money, most bloggers worth pitching have gained leverage by not only having financial security, but the true currency in the relationship: followers and readership. What do the agencies and brands have to offer in return, how can they best articulate that value and how can the process become more effective and efficient for all parties? Reps from all sides talk about…
  • Fresh Kicks: The Evolution of SLAM

    HHR
    18 Mar 2015 | 12:17 pm
    Fresh Kicks: The Evolution of SLAM From honing young writers to spotlighting high school phenoms, SLAM continues to lead the way for hoop and sneaker heads alike, evolving from a print basketball magazine to a multi-platform outlet focused as much on the sport as it is the culture that surrounds it. We bring folks from their past, present and future about what it takes to grow as both an outlet and as journalists. • Scoop Jackson • Ben Osborne • Quinn Peterson BWB makes its return to the Windy City on Wednesday, April 29, 2015 – conveniently immediately preceding the 2015 NFL…
  • Vox Media’s Evolution into a Programming Company

    HHR
    18 Mar 2015 | 9:46 am
    Late last week, The Hollywood Reporter announced that Vox Media, parent company of SB Nation, was launching Vox Entertainment with WME to be lead by #BWB6 (and #BWB5) speaker Chad Mumm. From the HR piece: The digital media company, which owns and operates a collection of seven editorial sites, is launching Vox Entertainment to build out its online video capabilities and talent partnerships. “Our approach is to become a programming company as much as an editorial company,” says creative director Chad Mumm, who will run Vox Entertainment out of Los Angeles. Chad will talk about not…
  • Like, Follow, Swipe Right: How the NBA is Connecting with Fans in the Modern Era

    HHR
    11 Mar 2015 | 9:16 am
    Like, Follow, Swipe Right: How the NBA is Connecting with Fans in the Modern Era More than any other league, the NBA – along with its teams and players – continues embrace non-traditional and emerging platforms to connect with fans. Our panelists will discuss how this has shaped the way the stakeholders interact with the public, the effect it has had on globalizing the Association, and how it relates to those covering the game. • Zach Harper, CBS Sports • Eddie Maisonet III, The Sports Fan Journal • Andrew Nicholson, Sacramento Kings • Lang Whitaker, NBA.com BWB makes its…
  • Breaking Away From the Narrative: How to Navigate the Waters of 24/7 NFL Coverage

    HHR
    6 Mar 2015 | 10:40 am
    Breaking Away From the Narrative: How to Navigate the Waters of 24/7 NFL Coverage In a media landscape where deadlines, clicks, constant updates, anonymous sources and #HotTakes drive so much of the discussion around sports, what are ways we can break free from the pack and advance the narrative rather than simply embrace debate? The panel will discuss ways to stand free from the echo chamber and make your voice heard above the din of monotonous coverage always aiming toward providing readers with insight and information that couldn’t get anywhere else but from you. •  Moderator,…
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    The Business of Sports

  • Sports Response to Indiana’s Religious Freedom Bill

    russell@thebusinessofsports.com (Russell Scibetti)
    29 Mar 2015 | 6:53 am
    Tweet With all of the recent controversy around the signing of the Religious Freedom Restoration Bill (SB 101) in Indiana and it’s potential impact on sports business in the state of Indiana, I’ve put together this simple post to track the major statement and responses from sports-related organizations. If you are aware of any that I have missed, please let me know in the comments and I will add them. Thank you. NCAA by President Mark Emmert “The NCAA national office and our members are deeply committed to providing an inclusive environment for all our events. We are…
  • Standing Out In Digital Within Sports

    russell@thebusinessofsports.com (Russell Scibetti)
    26 Mar 2015 | 2:10 pm
    Tweet Today’s post is courtesy of guest bloggers Lisa Bregman and Cristi Zuk from Wasserman Media Group (originally published by Lisa via LinkedIn). Digital and technology were once again at the forefront of many panel discussions during this year’s SXSW. The space has become so congested that often times it may feel extremely difficult to stand out. Wasserman Digital was in attendance this year and has some highlights and tips to help your team rise up from the clutter and become successful in digital. —— South by Southwest (SXSW), the annual music, film and interactive…
  • Dribble to Work Day

    russell@thebusinessofsports.com (Russell Scibetti)
    18 Mar 2015 | 6:59 am
    Tweet The NCAA, Tampa Bay Local Organizing Committee and the Tampa Bay Sports Commission organized the inaugural “Dribble to Work Day” earlier this week. The event was aimed at raising awareness of the 2015 NCAA Women’s Final Four which will be held April 5 and 7 at Amalie Arena. Slated for ‘Selection Monday’, “Dribble to Work Day” was an engaging way to support the Women’s Final Four and its importance to the community. “What better way to celebrate the start of the NCAA Women’s Basketball Tournament, than collectively dribbling to work on Selection Monday, March…
  • Record Setting Digital Traffic for NFL Free Agency Frenzy

    russell@thebusinessofsports.com (Russell Scibetti)
    12 Mar 2015 | 5:26 am
    Tweet Time to take a deep breath! If you are a fan of an NFL team it’s been a busy couple of days as the NFL kicked off it’s new league year which started on March 10th at 4pm. You may have been tuned into ESPN or NFL Network or maybe listening to SiriusXM NFL radio but I bet you were also watching social channels and checking websites to see what your team was doing. Well the results are in and you were not alone. In fact @InsideNFLMedia tweeted that the traffic for was the largest day for web traffic for an off-season, non-draft day for NFL digital properties. NFL.com was…
  • A Whole New Ball Game

    russell@thebusinessofsports.com (Russell Scibetti)
    10 Mar 2015 | 11:33 am
    Tweet I recently had the chance to contribute to the latest issue of W.P. Carey Magazine, a publication from the business school at Arizona State University (I received my MBA from there in 2008). The Spring 2015 issue of the magazine uses sports business and analytics as an overarching theme. Along with quotes used in the main article “A Whole New Ball Game” by Betsy Loeff, I also wrote a article for their Whiteboard section discussing the impact that small data tactics can have on any organization, in or out of sports. I’ve included an excerpt from the main feature…
 
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    sportswealthonline

  • Australian Rules Football – The Big Can Of Worms! – Preview of the 2015 teams

    Anthony Oliver
    25 Mar 2015 | 6:26 pm
    Hello one and all! Don’t get too excited it is simply going to be a year of the”also rans” to use a racing term. Every man and his dog is running around like a couple of kids on Christmas morning frothing at the mouth waiting for the rest of the family to get up before they can open their Christmas presents. It’s a bit like all the shiny new buet cars on the grid revving up their engines before the start of a F1 Grand Prix they all look like winners! The buzz in the air at this time of year with all the coaches “writing cheques with their mouths their back…
  • Sportswealthonline – For Your AFL Fix of The Flip-side ! Footy 2015

    Anthony Oliver
    17 Mar 2015 | 6:32 pm
    Hello one & all! ….Well it has certainly been a while since I hammered a post out ! Well….it is getting to that special time of year and like “the fat boy standing in the corner of the hall at the Graduation school dance all shy n’ shit (lurking in the shadows like a Jimmy Saville, Gary Glitter or Rolf Harris fan) he gently squeezes out one of those “silent but deadly” farts and like toxic waste from a rusted out 44 gallon drum it seeps out in to “the general population” everyone is looking at everyone and everyone knows some WINNER! Has…
  • Australian Rules Football – Why Aussie Rules is simply the best!

    Anthony Oliver
    24 Sep 2014 | 8:35 pm
    This is why Australian Rules Football is number one!  Shaun Smith for the Melbourne Demons took this sensational mark way back in 1995 in the final round of the home and away season:  
  • Australian Rules Football – There is nothing like it! – Grand Final Day

    Anthony Oliver
    24 Sep 2014 | 8:25 pm
    Well…another season is almost “done n’ dusted” and it’s time for all the boys to have a break as summer is on the way “downunder”. I’m somewhat devastated that I will be unable to watch the 2014 Grand Final between these two elite teams as I’ll be in transit on my way with the family to Hong Kong for a bit of a break. For the yanks out there let me give you the skinny on Grand Final Day Downunder…..there is nothing like it! We are tough down here we don’t wear helmets and any padding like a “schoolgirl who wants to get a…
  • Australian Rules Football – 2014 Ladder Predictions – How Did I go!

    Anthony Oliver
    24 Sep 2014 | 7:43 pm
    Well…..the 2014 ladder predictions…how I got it wrong! Yep! football is a funny old game to be sure. Taking a look back before “the jump” this is how I went: 1st  -The West Coast Eagles – finished in 9th position 2nd -The Hawthorn Hawks – finished in 2nd position 3rd- The North Melbourne Kangaroos – finished in 6th position 4th – The Sydney Swans – finished in 1st position 5th – The Geelong Cats – finished in 3rd position 6th – The Adelaide Crows – finished in 10th position 7th – The Fremantle Dockers –…
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